Binocle profile

Profile

BINOCLE is the office led by Italian architect Lorenzo Bini that deals with the transformation of existing spaces, from temporary structures to permanent buildings and gardens.

Born in 1971 and educated in Milan and Oslo, Lorenzo graduated in 1998 from Politecnico di Milano and worked in Milan and Rotterdam until 2003 when he started his own practice in Milano.

Alongside the professional activity, Lorenzo has taught at the Politecnico di Milano, at the Design Academy Eindhoven and at NABA, Nuova Accademia di Belle Arti in Milan.

In 2021 he became a member of the Council of the Order of Architects, Landscape Planners and Conservators of the Province of Milan with responsibility for cultural activities.


Download Lorenzo Bini’s CURRICULUM VITAE:  [Italian]  [English]

Contact

Binocle

Via Giuseppe Colombo 81/a 20133 Milan, Italy

+39 02 78625376

now@binocle.it

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nike stadium

Developed in 2010 for an invited competition, this design proposal envisaged a new model of store and suggested a new shopping experience for Nike’s customers and supporters.

The efficiency of ordinary retail spaces is enhanced by the presence of an unconventional room in which the history of the brand and the celebration of its myth are continuously staged.

Location: Milan, Italy
Client: Nike Italy S.r.l.
Year: 2010
Status: Proposal
Program: Retail